Magazines are an important source of information for keeping up with world developments. They do not offer daily news updates like newspapers do.
These communicate the message to us through text, graphics, and other media. Agriculture journals also serve a similar purpose. They keep readers up-to-date on the most recent technological advances from across the world. It is very crucial for our modern farmers to know the importance of a digital magazine in agriculture.
What exactly is an agricultural magazine?
The Agriculture Magazine is a monthly peer-reviewed, open-access journal that was founded with the goal of distributing knowledge about cutting-edge technology and practices developed in agriculture and associated sectors.
In addition to agriculture, it stresses environmental concerns because they are presently more relevant and demand agriculturalists' attention. This magazine provides a place for academics, scientists, students, forward-thinking and imaginative farmers, and any other members of the scientific community to contribute their unique ideas by publishing papers that meet both current and future requirements.
Let's take a look at why you should make a digital copy of your magazine right now.
1) Cost-cutting measures
A paper magazine must be printed, distributed, and sold by newsagents. Of course, these three procedures are not free. Furthermore, unsold magazine copies constitute a loss for the publisher.
Digital, on the other hand, enables publishers to distribute their publications over the internet without having to pay for the commercial mediation of suppliers and sellers.
Changing the company model, of course, necessitates an investment. At first, you may discover that the money you save by reducing distribution is entirely spent on organizing the new arrangement, such as the cost of software and the development of your personnel.
2) Global Distribution
Another advantage is that publishers no longer have to pay distributors and can be confident that their magazine will be distributed globally.
On the internet, there are no geographical boundaries or state borders. Every issue of an agriculture magazine is theoretically available to everyone on the planet. This indicates that the number of copies sold will most likely rise, resulting in more revenue for the corporation.
But it gets better: it's not just about money; it's also about marketing and business image. The ability to distribute the magazine all over the world is the foundation for a well-known, strong, and profitable brand—one that can also rely on word-of-mouth marketing.
3) Virality
Web 2.0 has created entirely new methods to communicate with consumers as well as with businesses and their customers. The opportunities for businesses are enormous, and nearly everyone has begun to use social media to boost their fame and attain their goals.
Nowadays, no publisher can imagine success without including social media in his or her plan. Websites like Facebook, Twitter, Instagram, and Pinterest may help you locate your target audience and increase the sharing of your articles.
It ultimately boils down to digital word-of-mouth marketing. If you provide a high-quality product, you can be confident that your viewers will like or share your article, video, or photo, increasing the visibility of your post.
4) Interaction
Readers on social media connect with one another through comments, favorites, and private messaging. However, they also make contact with your organization in the same manner.
This provides you with an excellent opportunity to solicit comments from your audience. Did they like your most recent issue or article? Do they share your point of view? Are you able to elicit feedback from your readers?
Answering all of these questions will help you determine whether your magazine is on the right track. Of course, selling a printed magazine can have the same impact, but you won't be able to fully grasp why people like or dislike it.
5) Advertisement Hosting
If you have a digital magazine, you will undoubtedly draw viewers to your website. As a result, you will be able to display advertisements connected to your sector or the issues you often deal with (native advertising).
You may quickly enhance your earnings by doing so. And if you're worried about bothering your readers, here's some good news: the digital world doesn't have room for boring, typical, unwelcome advertisements. Ads, on the other hand, are interactive and researched to truly engage the audience.
By placing the ad in the proper location on the web page, it will most likely appear like a suggestion from your magazine rather than a paid commercial.
The renowned agriculture periodicals are:
1) Agri Mechanics
It is a monthly journal on farm mechanisation and one of the leading periodicals in agricultural technology. RK MEDIA AND COMMUNICATIONS produces it in India and distributes it to key agricultural experts around the country in 15,000 physical copies and 350,000 internet readers globally.
2) India's Horticulture
It is a semi-technical English publication, published biweekly.
It was founded in 1956 with the goal of disseminating information on the most recent ways of cultivating fruits, vegetables, and flowers. Fruit, vegetable, floral, gardening, landscaping, plantation crops, and medicinal and aromatic plant cultivation are all included.
3) Today's Agriculture
Agriculture Today has remained successful throughout the years due to its broad content and unusual and eye-catching style of delivering critical information. The journal has evolved into a vital and ideal medium for spreading broad market and industry information; economic and policy problems; scientific breakthroughs; new agri-input items; new technology; and the most recent news and commentary on agricultural developments.
4) An Indian Farmer
Agriculture is the primary industry in rural India. Transferring scientific technologies and information to farmers and decision-makers must be high on the priority list. The Indian Farmer is a monthly journal that provides agricultural, veterinary medicine, home science, and fishing research. It has the ISSN number 2394-1227.
Concerning the Kisaan Helpline
Kisaan Helpline, one of India's leading websites for agricultural service providers, can help rural communities boost the productivity and sustainability of their agricultural operations. Farmers are encouraged to become more involved, connected, and knowledgeable. We offer specialised expertise ranging from soil preparation and planting to plant nutrition and protection. We are India's largest provider of agricultural services, assisting you in making farm decisions, enhancing performance, anticipating forthcoming events, and responding more successfully as expected.
Kisaan Helpline offers a variety of e-magazines in a variety of languages to help farmers learn more about farming.
To summarize
With digital technology, there is a lot of promise for enhancing agricultural livelihoods. The government must alter current laws to make Indian agriculture more market-oriented while also encouraging technological innovation. Rural connections are critical for supplying information and low-cost data. Fair market access will help farmers boost their profitability while also allowing rural kids to reach their full potential.
As a committed and dedicated digital platform to enhance farmer livelihoods and facilitate sustainable agriculture, Kisaan Helpline will be delighted to answer any questions you may have.
No comments:
Post a Comment